Introduction to Google Ad Campaigns
Learn the differences between the types of Google Ads Campaigns. This way you will know how to identify which one aligns more with your goals.
Start taking your first steps on one of the leading online advertising platforms.
We tell you all about the types of campaigns available on Google, their benefits and general guidelines.
This course does not provide a certificate.
Course Content
Introduction to Google Ads
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Search campaigns: Text ads on search results
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Display campaigns: Image ads on websites
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Video Campaigns: Video Ads on YouTube
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App Campaigns: Promote Your App on Many Channels
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Shopping Campaigns: Product Listings on Google
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Smart Campaigns: Automate Your Campaigns
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Performance Max Campaigns: Access All Channels from a Single Campaign with Automated Optimization
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Demand Gen
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12 Tips for Advertising with Google Ads
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