Ad Formats

Discover the Different Types of Snapchat Ads Products:

Advertising on Snapchat has proven to be highly profitable, and, frankly, quite fun.  

Snap Ads

Causes impact

A single image or video ad in full screen that can be used to meet many different goals. All you have to do is add an attachment and snapchatters can swipe up to interact. 

Story Ads

Reach Snapchatters with a series of ads

These are sponsored videos that appear in the “premium” tab alongside subscriptions, vertical news, influential people, instant series, etc. These formats do not interrupt users’ experience as they browse and consume content. 

Any of the options above guarantee a positive experience for the consumer and will increase user engagement with your product. Snapchat considers itself an important player in the current and future technological world. We recognize Snapchat’s accelerated culture, technological advances, and capacity for regeneration. Working with Snapchat offers an opportunity to stay up to speed when it comes to understanding current user needs in a current world. 

Snap Lens

Snapchat’s most recent ad format makes use of disruptive technology to reach the desired audience through the lens ad format. We’re talking about next level engagement, where users spend an average of over 30 seconds interacting with brands through this innovative technology. So far, the Snapchatter community has created over 200 million daily AR users and over 1.5 million lenses using its Lens Studio software. 

Furthermore, instant adsolutions include performance solutions with the option to include a variety of CTA in the lens, as well as several real-time metrics to optimize every campaign and generate powerful results across the conversion funnel.