WhatsApp

WhatsApp is one of the most popular instant messaging networks in Latin America. Nowadays, businesses are starting to use WhatsApp to connect with customers everywhere and create connections through text messages, voice messages, and video calls. The WhatsApp Business app also provides tools to create a digital storefront and automate and organize notes.

It’s important to think carefully about the messages we send through this channel, since audiences can become overwhelmed very easily. Therefore, creating messages with valuable offers is vital for sustaining this channel over time and optimizing resources.