Advertising On LinkedIn
Create a page to establish your brand’s presence on LinkedIn. It’s totally free and easy to do. All you need to get started is a LinkedIn account and a verified email address (the platform will check to make sure you meet the requirements to create a page on a company’s behalf). Having a LinkedIn page is required in order to run ads on LinkedIn.
Tips for creating your page!
Let’s start with ads!
There are five different formats for sponsored content:
Carousel Ads: Captivate a professional audience with native video at every stage of the buyer’s journey
Single Image Ads: Run native ads in the LinkedIn Feed across desktop and mobile.
Video Ads: Captivate a professional audience with native video at every stage of the buyer’s journey.
Event Ads: Amplify your LinkedIn Event to maximize attendance.
Document Ads: Collect leads and drive engagement by sharing documents in the feed.
Sponsored Messaging
Engage your audience in LinkedIn Messaging, where professional conversations happen.
Conversation Ads: Engage your prospects in LinkedIn Messaging, where professional conversations happen.
Message Ads: Send direct messages to your prospects to spark immediate action
Lead Gen Forms
Collect even more quality leads from your ads on LinkedIn with seamless pre-filled forms.
Text and Dynamic Ads
LinkedIn Dynamic Ads are a personalized advertising solution that allows advertisers to accurately target decision-makers and influencers with highly relevant and customizable creative content on the platform.
Drive engagement with premium audiences using dynamically generated ads — powered by profile data, and customizable to meet your campaign objectives.
Text Ads: Drive new customers to your business – on a budget that works for you.
Follower Ad: This type of ad incentivizes brand recognition by increasing followers and engagement on the company page.
Spotlight Ad: This ad drives conversions by sending more clicks to your landing page, website, or app.
Spotlight Ad: This ad drives conversions by sending more clicks to your landing page, website, or app.
